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  1. Decide on a tracking domain for your Advertiser. The tracking domain must be a subdomain of the Advertiser’s shop domain (xcx23123.yourdomain.com). The sub-domain should be random (use this website to generate a random string: Random.org)

  2. Raise a ticket in the Customer Support Service Desk to get support from our team and clarify open questions.

  3. We ask you for an explicit confirmation. You confirm that you want to enable first-party tracking and provide us the IDs of the Advertisers. Based on your confirmation, we will initiate all subsequent activities.

  4. Your tracking domain needs to be connected to Ingenious . Let the IT team of your Advertiser update the Advertiser’s DNS settings. The relevant setting is called CNAME record. The value for this setting is specific to your Advertiserthrough a CNAME-DNS-Record (read this article for how to setup the DNS entry). Our team will provide you with the correct value.

  5. First-party tracking requires a secure transmission of tracking events.
    We manage an SSL certificate for you and set it up on your Ingenious platform. One certificate is required per advertiser tracking domain.

  6. We change the tracking domain of your Advertiser on the platform for you and activate the Tracking Domain Redirect to automatically redirect tracking requests from the old Tracking Domain to the new one.
    Now your new tracking domain is ready for tracking events. We notify you per email about that.

  7. Let the IT team of your Advertiser update the tracking codes for Conversion and On-page requests. The updated tracking codes are available in the Admin UI.

  8. Notify your Partners that they can take the new tracking links from the Ad Media management in the Partner UI.

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