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Once you’re in the UI of your test partner, click on ‘ad media’ in the main navigation menu. All you have to to do now is to choose an ad media item and copy the link appearing behind the button ‘click URL’. For further instructions, please read the article on ad media in the documentation of the partner UI.

Processing the test

Once you have the tracking URL, make sure you subsequently go through the following steps:

  1. Open a new browser tab and make sure the tool recording your HTTP headers is activated.

  2. Once the add on is active, paste the click URL in the address bar of the browser tab and load the advertiser landing page.

  3. When your advertiser’s landing page has been loaded completely, you should first check whether the on-page code tag and, if activated, the container tag have been logged in your recording tool. You can recognize the on-page code tag by the domain structure http://marketing.net.advertisername.com.

  4. Proceed to process the conversion you want to test. As was mentioned above, you will need test order details in many cases.

  5. As soon as the confirmation page of the conversion target has been loaded completely, check whether the tracking code tag has been logged in your recording tool. You can recognize the tracking code tag by the domain structure http://marketing.net.advertisername.com. If the tracking code tag has been implemented successfully, you will also find the query in your recording tool. This query will look more or less like this: /ts/i123456789/tsa?typ=f&tst=123&trc=[tracking_category_alias]&ctg=[conversion_target]&cid=[orderID]&orv=[order_value]&orc=[order_currency] corresponds with the conversion (lead, sale, etc.). Please note that the i123456789 element is the ID identifying your advertiser.

  6. Check whether the data in the parameters in the query corresponds with the data of the conversion you have processed. Particularly the conversion target value, tracking category value and the order ID value should be checked thoroughly.

  7. Make a screenshot of the data logged in your recording tool, so you will be able to document your test.

UI check

When all the codes tags mentioned above have been logged by your recording tool and the data in the parameters corresponds with the details of your test conversion, your tracking test has been successful. All you have to do now is check whether the conversion is visible in your admin UI. To do so, make sure you do the following:

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  • Please make sure sub IDs you have added to the click URL are configured properly. If they aren’t, tracking of the initial click might be tackled.

  • The IP address from which you are processing a test might be blacklisted. Many companies run call centers processing orders by phone: to avoid these conversions being attributed to partners, the IP address is blocked for tracking.

  • Please make sure the confirmation page of your advertiser does not contain any javascript errors. Javascript errors can keep the tracking code tag from being run. This error is particularly common when container tag implementation is used.

  • The combination of tracking categoryconversion target and conversion ID must be unique for an order to be tracked. Therefore, be very careful with reloading the confirmation page or using the same conversion ID twice.

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For more information about the preview mode, please read this article.