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• activate the setting Validate domains for ad media impressions. It can be activated for ad impressions and for clicks. As of November 2022, both settings are activated by default for all new advertisers.

• in the field below add the domain or domains (comma separated) that should be white listed for redirecting to (e.g. yourshopyour_second_shop.com). For clicks this will probably be your shop domain. For ad impressions this will could probably be the domain of your ad server. You don’t need to add internal advertiser domains already defined under Advertiser Settings

• remember to hit the save button to save your settings.

Domains are always validated on bot and invalid traffic.

Policy for redirection of invalid traffic

When you delete or deactivate an advertiser, partner, adspace or partnership, partners will sometimes remain to generate traffic. Conversions related to this traffic will no longer be rated. As for the traffic itself, you need to decide whether it will still be directed to the advertiser and whether ad media related to the advertiser will still be displayed. You do this under ‘traffic redirection policy’. You can choose from the following options:

1. Creatives will be displayed on the partner’s ad space (ad impression) normally and clicks will be directed to the target URL of the Creative.

2. Creatives will be displayed on the partner’s ad space (ad impression) normally, but clicks will not be directed to the target URL of the Creative, but to a fallback URL.

3. Instead of showing the Creative ad media on the partner’s ad space (ad impression), a fallback image will be displayed. Clicks clicks will not be directed to the target URL of the Creative, but to a fallback URL. As of November 2022, this option is activated by default for all new advertisers.

If you choose option 2 or option 3, please define the alternative landing page under URL of the fallback page. If you choose option 3, you will also have to fill out the URL of the source of the alternative image under source of fallback image and define the alternative landing page under URL of the fallback page.

Please note the options to handle invalid traffic after the advertiser program has ended does not affect Bounceless tracking links.

There is no redirection on deleted advertisers. Http status (422, "Unprocessable Entity") will be returned instead.

Tools

Deeplink generator

A deeplink generator is a tool which allows partners to create a custom tracking link redirecting to any page of your advertiser’s website. Currently, you cannot activate the deeplink generator via the admin UI. If you need a deeplink generator and it hasn’t been installed yet, please contact the support team.

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