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Name | Description | Data Type | Value Range |
---|---|---|---|
requestType | The type of the request. | String | click, view |
deviceType | The type of the device. | String | desktop, tablet, mobile |
position | The position of the touchpoint in the customer journey | Number | 1-n |
positionFromEnd | The position of the touchpoint in the customer journey when counted from the end. | Number | 1-n |
adspaceId | The adspace id. | Number | |
partnerId | The partner id. | Number | |
adspaceCategoryId | The adspace category id. | Number | |
adspaceSubcategoryId | The adspace subcategory id. | Number | |
channelId | The channel id. | Number |
We have created examples of the most common attribution rules - read on here.