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1. Was the conversion tag (properly) executed?

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  • Click ID (cli) - very important

  • basket (bsk)

  • discount code (dsc)

  • discount value (dsv)

  • customer ID (csi) - important

  • session ID (session)

Please note: 

  • The Conversion ID / Order ID must be unique (in combination with tracking category and conversion target)

  • The alias (value transmitted) for conversion target and for tracking category need to be set up in the system beforehand.

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