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In (usually very rare) cases, where you need to set up the transmission of the click id manually (for example if a certain specific parameter is needed, you may do the set up manually. The automatically generated parameter ICLID is not added by default in this case.
The click ID will be transmitted as query parameter in the URL with every click. This happens with the use of the additional parameter tool.
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read more here: Additional parameters
Transmitting an Ingenious ID (ICLID) on ad impressions
In some cases it can be useful to transmit an Ingenious ID with ad impression redirects. You can use the placeholder #{ICLID} on any redirect target: trg=https%3A%2F%2Fyourshop.com%2Fhtlp.html%3Ficlid%3D%23%7BICLID%7D
You can provide such ad impression ID on conversions the same way as the click one. The background system will automatically add the corresponding ad impression touchpoint to the user journey and process it according to the attribution rules.
read more here: Post View Tracking with a High Traffic Landing Page (HTLP)
Transmitting a custom click ID
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