Here you will find all relevant details for the Appsflyer integration.
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Combined with the Adjust integration, Ingenious now offers significant reach for Mobile App marketing.
The Appsflyer partner login page can be found here:
https://hq1.appsflyer.com/auth/login
Please get in contact with us in order to have a user account created for your team.
How to set up the integration between Ingenious Platform and Appsflyer?
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Tracking_Domain
→ e.g. marketing.ingenioustech.bizPixel_id
→ Advertiser ID, e.g. 88084cid
→ auto recommended, but you can use anything else you prefer (This parameter identifies the conversion and therefore should be unique.)csi
→ use this if you want to do Lifetime Attribution or have a common identifier between the systems (This parameter transmits any ID given to the customer who placed the conversion. Use this for implementing cross-device tracking.)
There are a variety of other parameters which have been set up in the backend between Appsflyer and Ingenious (e.g. order value, currency). These parameters are just the ones which we decided should be able to be changed without needing any engineers.
The list of data transmitted to Ingenious with the tracking of appsflyer
Parameter | Description | Example |
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cli | click id | 1-216cf1a4-7864-3f85-8695-fd6474b4f15v-a84450 |
trc | tracking category | default |
ctg | conversion target | appinstall |
orc | order currency | USD |
uv1 | operating system | android |
orv | order value | |
cid | appsflyer id order id (if available) | |
csi | customer ID | |
uv2 | appsflyer_id |
Please note, Appsfyler macro's cannot be used in these "dashboard parameters". However, if they are needed, it is possible and should be coordinated with them.
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Appsflyer click macro = Ingenious click macro
c = #{AMC_NET_ALIAS}
af_siteid = #{PARTNER_ID}
af_c_id = #{ADVERTISER_MID}
af_adset = #{ADMEDIA_KIT_NAME}
af_adset_id = #{ADMEDIA_KIT_ID}
af_ad = #{ADMEDIA_NAME}
ad_ad_id = #{ADMEDIA_ID}
af_channel = #{ADSPACE_CHANNEL}
Publishers can pass sub IDs using &smc1,&smc2 up to &smc5. For your system that is &af_sub1 to af_sub5.
Troubleshooting
From the Appsflyer partner account you can download all postback data which would be necessary for any troubleshooting.