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Make sure you are logged in to your admin UI, click on ‘finance’ in the main navigation menu and proceed to click on ‘conversions’. You will be taken to page on which you can manage conversions. This page consists of two panels: a filter panel and second an overview of conversions displaying the conversions that match your filter settings.

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For more information on the status of conversions, please read the section on validation in the introduction to finance issues.

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  • The tracking category of the conversion. Please note that if “basket tracking” has been applied to the advertiser, the product category of the conversion will always be ‘basket’.

  • Conversion target filter allows you to look at conversions made by new and recurring clients only, leads, app installs, etc. For more information on conversion targets, please read this article.

  • The commission model of the conversion.

  • You can use the external reference mapping filter to relate conversions to references from an external system, as long as they are registered in the external reference mapping feature.

  • The display options allow you to display the original booking currency, i.e. the currency used for the conversion. This comes in handy when you work with multiple currencies.

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