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Creating a new advertiser on your platform requires that at least one entity and at least one tracking domain have been registered on your platform.
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Make sure you are logged in to your admin UI, click on ‘advertiser’ in the navigation and proceed to click on ‘create new advertiser’. If you do so, you will be taken to the page on which you can define the properties of your advertiser. Alternatively, you can click on the button ‘create new advertiser’ on the page with the overview of all the advertisers on your platform.
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Documentation on all four steps can be found in the following articles:
When you are defining the advertiser’s properties, make sure you hide your advertiser for the time being. Otherwise, partners might start to apply for the new program before it is ready.
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To setup your partner technically, you have to do the following:
If needed, you might also want to configure the container tag of your advertiser. In most cases, however, you will have to wait for partners who want to make use of the container tag.
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After the tracking codes have been implemented on your new advertiser’s website, you can proceed with the commercial setup. This involves the following steps:
Creating a fee model – please note you also have to create a fee model when you do not invoice your advertiser.
You can initiate these steps by clicking on the relevant icons in the commercial section. In this commercial section, you can also access the features required to create a product data feed and manage the vouchers of your advertiser.
When the commercial setup of your advertiser is completed, make sure you process a tracking test to check whether conversions are properly tracked and rated. Please note that to process a tracking test, a test partner has to be admitted to your new advertiser program. If the test is successful, you can make the advertiser visible for the partners on your platform and encourage them to apply for the new program.